Catherine Tucker is the Sloan Distinguished Professor of Management and a Professor of Marketing at MIT Sloan. She has been the faculty director of the EMBA program and Chair of the MIT Sloan PhD Program.
Her research interests lie in how digital technology and AI allow firms to use data to improve performance, and the challenges this poses for regulation, consumer welfare, and competition. Tucker has particular expertise in advertising, digital health, platforms, intellectual property, information security, and privacy.
She has received an NSF CAREER Award for her work on digital privacy, the Erin Anderson Award for Female Marketing Scholar and Mentor, the Garfield Economic Impact Award for her work on digital health, the Paul E. Green Award for contributions to the practice of Marketing Research, twice received the William F. O'Dell Award for most significant, long-term contribution to Marketing, the INFORMS Society for Marketing Science Long-Term Impact Award, and the Donald Morrison Award for Long Term Impact.
She is a cofounder of the MIT Cryptoeconomics Lab, reflecting her long-running interest in data integrity. She has been a Visiting Fellow at All Souls College, Oxford. She has testified to Congress regarding her work on digital privacy and AI, and presented her research to the OECD, FTC, FCC, World Bank, IMF, and the ECJ.
Tucker is senior editor at Marketing Science. She has been coeditor at Quantitative Marketing and Economics and associate editor at Management Science, Marketing Science, and the Journal of Marketing Research. She is Director of the program on Digital Economics and Artificial Intelligence at the National Bureau of Economic Research.
She teaches MIT Sloan's course on Pricing and the EMBA course "Marketing Management for the Senior Executive." She has received the Jamieson Prize for Excellence in Teaching and was voted "Teacher of the Year" at MIT Sloan.
She holds a PhD in economics from Stanford University and a BA from the University of Oxford.
