Home Insights The Battle for Generative AI Dominance: Viewed Through a Technology Strategy Lens

The Battle for Generative AI Dominance: Viewed Through a Technology Strategy Lens

This new technology also has the potential to threaten many existing businesses and provide opportunities for others. What is the best way to craft strategy for this moment of ‘creative destruction’?

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Pierre Azoulay and Ezra Zuckerman

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60 minutes

MAY 11, 2023

innovation@work


The big technology giants (Open AI/Microsoft, Google, Meta, Amazon) are engaged in an epic battle to dominate the nascent Generative AI industry. This new technology also has the potential to threaten many existing businesses and provide opportunities for others. What is the best way to craft strategy for this moment of ‘creative destruction’? MIT Sloan faculty Pierre Azoulay and Ezra Zuckerman will use this live case study to illustrate the main themes and tools of their course, Developing and Managing a Successful Technology Strategy. 

Pierre Azoulay and Ezra Zuckerman

Copy Link

60 minutes

MAY 11, 2023

innovation@work


The big technology giants (Open AI/Microsoft, Google, Meta, Amazon) are engaged in an epic battle to dominate the nascent Generative AI industry. This new technology also has the potential to threaten many existing businesses and provide opportunities for others. What is the best way to craft strategy for this moment of ‘creative destruction’? MIT Sloan faculty Pierre Azoulay and Ezra Zuckerman will use this live case study to illustrate the main themes and tools of their course, Developing and Managing a Successful Technology Strategy.