The MIT Sloan Executive Education innovation@work(TM) blog provides cutting-edge research and faculty commentary from one of the most prestigious academic institutions in the world. Subscribers to this blog include past MIT Sloan Executive Education course participants, business leaders from around the world, and people interested in staying current with MIT Sloan faculty research and insights.
If you have exceptional writing skills and unique insights and would like to share your thoughts and expertise with a large audience, please pitch us a post that you’d like to contribute to our blog. Currently we are only accepting posts written by participants of MIT Sloan Executive Education and that are directly related to research by MIT Sloan faculty. We would especially love to know how your learning experience at MIT has impacted your career or applies to the work you do.
Guest blogging requirements for the innovation@work blog:
- Well-written, high-quality, and original content
- Word count between 400-700 words
- Please include a suggested headline/title for the post
- Please share with us your name, title, and relationship to MIT Sloan Executive Education (such as courses taken, certificate received, or research cited)
- No more than one text link to your own website within the body of the article/post. We include a link to your blog or website in the footer of the post/article
- Proper attribution of data, quotations, and other third-party content referenced in the article/post (links to the original work you are citing is helpful for us when reviewing your post)
- Correct and complete external links (in the body of the post/article or the footer)
- Submitted in an editable Word document with any image files attached separately
- Please send a headshot to accompany your post/article, if you have one
Please note:
- Submissions must meet the MIT Sloan Executive Education quality standards in order to be published. We in no way guarantee the publication of the post(s) you submit.
- We reserve the right to remove your post at a later date, should the need arise.
- Posts will be edited lightly for grammar, style, and redundancy.
- Please avoid being self-promotional in the body of your article.
- We cannot allow you to republish your guest post to your own blog after it has been published on the innovation@work blog, as Google and other search engines flag duplicated content. However, you are more than welcome to link to it from the MIT blog.
- Writers are not compensated for posts
Basic how-tos on writing a blog post for the MIT Sloan innovation@work Blog:
We appreciate your interest in writing a post for our new MIT Sloan innovation@work Blog. Here are a few basic steps to get your started.
- Review current and past blog postings to become familiar with the style and subject matter of the blog.
- Define your topic. It helps to identify a need, problem, or challenge that is likely to be faced by the audience and offer a solution or solutions. Try to approach the subject matter from a different angle or perspective. Hone in a particular topic or focus on one main idea. Write about something that matters to you in which you have some level of expertise.
- In general, most blogs should include three sections: an introduction, which identifies a challenge or problem; the body, which explains a solution; the conclusion, which contains a summarizing statement about the challenge and solution.
- When writing a headline try to communicate a benefit, ask a question, or use a statistic.
- Keep it short. Optimum word count is between 400 and 700 words.
- When using acronyms, spell out on the first usage.
- Include a call to action, but keep it simple and ask for only one call to action per post. For example, ask the reader to comment on the post, download a free white paper, or link to your blog or website if you have one.
- We have an international readership, so please use clear, concise English; do not use jargon or terms that are too technical. Keep your language straightforward and simple and make sure your tone and voice (first person, for example) is consistent throughout the post.
- Use paragraphs and bullets to break up text.
- Edit and check for spelling or grammatical errors.
- When attributing a quote or research data, be sure to include a link or links to the original material/source.
How to Submit:
We highly recommend submitting a working title and a brief outline of your blog post idea in advance of writing it, to increase chances of publication. Please email this information to execed-blog@mit.edu and we will get back to you if we are interested. Keep in mind that posts related to MIT research or MIT Sloan Executive Education is required.
