Alba Contreras Rodriguez is recognized as a strategic Global Operations and Management Executive with a proven history of building high-performance teams and leading sophisticated manufacturing and service organizations. Successful at coaching global executives on navigating corporate culture and processes as well as cross generational leadership and multi-cultural organizations. She has a reputation as a visionary leader with a clear sense of purpose and urgency when faced with diverse challenges during periods of both declining sales and rapid growth. Alba brings expertise in establishing operational excellence within culturally diverse environments, translating conceptual models into specific growth strategies, and planning and executing manufacturing processes designed to increase quality, productivity and reduce costs. Alba has spent her career in Ford Motor Company, General Motors Corporation, and KPMG management consulting; gaining international and global experience in operations, industrial engineering, vehicle launches, management consulting, e-commerce, information technology. Demonstrated ability to improve organizational effectiveness and bottom line performance. As President and owner at FonS (Focus on Solution) LLC provides executive coaching and consulting for leaders and organizations to enable manufacturing’s digital transformation, focused on workforce and technology integration. Clients seeking to lead strategy and implementation of Digital Manufacturing / Industry 4.0 technologies can leverage my expertise in lean manufacturing and human readiness for technology adoption. Alba holds a Bachelor of Science in Business Administration and Computer & Information Sciences from University of Florida; an MBA from University of Michigan Ross School of Business; a Technology, Operations, and Value Chain Management certificate from Massachusetts Institute of Technology. She is fluent in Spanish and English with conversational in Portuguese.