Contributed by Jeffrey Ton, as originally published on May 4th on the Intel IT Peer Network. Ton is the SVP of Corporate Connectivity and Chief Information Officer for Goodwill Industries of Central Indiana.
"Wait, wait, wait ... before we talk about all these projects, shouldn't we talk about our operating model? Are we really as diversified as we think?"
I couldn't believe my ears! I looked across the table at the EVP who had just spoken. He was the newest member of our IT steering team and he was talking about business operating models. I nearly jumped out of my seat! "ENTERPRISE ARCHITECTURE AS STRATEGY!!!! You’ve read the book!??!" To say I was stunned was an understatement. This EVP had barely shown an interest in anything to do with technology or IT. The only reason he was even added to the steering team was because the partners wanted him to take a more active role in other areas of the business, obviously grooming him for bigger and better things. He, almost sheepishly, replied, "I saw it in the airport bookstore coming back from Phoenix yesterday and bought a copy. I'm not done reading it yet, but the first few chapters sure made a lot of sense."
I know I was stammering all over myself as I explained we had used that book as the foundation for building our IT Strategic Plan two years earlier. We HAD discussed and defined our operating model, we had designed core diagram, we were progressing across the stages of Enterprise Architecture Maturity. I excitedly whipped out the core diagram and began to explain the projects we were discussing in context of the diagram. You could literally see the lights going on for him.
The book we were discussing, Enterprise Architecture as Strategy: Creating a Foundation for Business Execution, by Jeanne Ross, Peter Weill and David Robinson, has become my "bible" for guiding IT. While that discussion took place at a previous stop in my career, we used the same framework for developing the strategic plan here at Goodwill. In fact, it is the next step in our story. Last month, we discussed having a vision. Just like building a building, to turn that vision into reality you need an architect.