F1 Extreme Innovation

Dates: There are no upcoming dates scheduled for this program

The F1 Extreme Innovation series, brought to you by Formula 1 and MIT Sloan Executive Education, combines MIT’s innovative applied management frameworks with Formula 1’s legendary expertise in applied technology in the world’s top category of motorsports.

Please note: This special event is not eligible for program credit toward an MIT Sloan Executive Certificate; however, it will count as one day toward the Advanced Certificate for Executives (ACE).

  • Program Details
  • Takeaways
  • Schedule
  • Participants
  • Faculty

F1 Extreme Innovation
Certificate Track: Strategy and Innovation
Location: Abu Dhabi
Tuition: $2,500 (excluding accommodations)
Program Days (for ACE Credit) 1

Each day in the F1 Extreme Innovation series offers a truly unique combination of theory and practice designed to give future leaders an edge in leading innovation and organizational change. The series is held on select Formula 1 race weekends in the F1 Paddock Club, overlooking the pits and start/finish line of some of the world’s greatest racetracks. Key features of the series include:

  • Classroom sessions combining MIT faculty and senior leaders from the Formula 1 community (team personnel, drivers, senior Formula 1 staff)
  • A keynote speaker offering their perspective on the topic of the day; past speakers have included Apple founder Steve Wozniak, retired Boeing and Ford CEO Alan Mulally, and former HP CEO Carly Fiorina
  • An up-close, firsthand experience of the Formula 1 world via pit lane walks and tours of the circuit, led by professional racers

Each event will feature a different theme, and participants are welcome to register for one or more events.

Upcoming Event:

Winning with Resilience: November 28, 2019 (Abu Dhabi Grand Prix, Yas Marina Circuit)

This event will feature Ross Brawn, Formula 1’s Managing Director of Motorsport and previously world-championship team leader with Ferrari, Benetton, and Brawn GP, and Jock Clear, Senior Performance Engineer with Ferrari. The event will address what is required to go beyond quick, immediate wins – sustainable high levels of performance over years, even as technology advances and changes in regulation drive business disruption. Key points:

  • How can you build resilient and effective operational business systems?
  • What are four capabilities of enduring leadership?
  • What are skills all leaders can master to actively engage and learn from their teams?
Apply Now F1

Please note, the application for the program is on the Formula 1 website.

Senior leaders look to Formula 1 and MIT for learning at high speed

A collaboration between Formula 1 and MIT Sloan Executive Education, the F1 Extreme Innovation Series, is a meeting of the minds intended to uncover innovative insights from both motor sports and business that have real-world applications. A unique combination of "mens-et-manus" ("mind-and-hand") theory and practice, these engaging one-day workshops bring executives into the “inner sanctum” of motor sports for practical learnings to improve their own business performance.