Business Model Innovation for Organizational Transformation

Dates:

NEW
New competitors, digitization of product and service offerings and delivery, and unforeseeable events are shaking up our businesses, economies, and global society. While innovation around products and services are necessary to stay ahead, innovating around your business model is essential for delivering longer lasting competitive advantage. This new online business course demonstrates how exploring your business model logic and its implications for organizational structure can improve your organization’s approach to innovation and customer value creation.

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Business Model Innovation for Organizational Transformation
Certificate Track: Strategy and Innovation
Location: Live Online
Tuition: $4,500
Program Days (for ACE Credit) 2

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Taught by innovation pioneer and MIT Sloan Senior Lecturer Bill Fischer, Business Model Innovation takes a deep dive into how organizations can enhance their competitive advantage and benefits to the customer. As a participant, you’ll learn how to look under the hood of your organization to better understand the business models, corporate culture, and coordinating mechanisms that power it—in other words, its “operating system,” and then explore ways to competitive differentiation by innovating with your organization's value proposition reimagining the logic of the underlying operating model.

Featuring case studies and exercises to prototype your own business and organizational models, this new course will equip you with the tools and frameworks to analyze:

  • Where your business creates value for customers now; where customers are looking for new value creation in a competitive, multi-actor ecosystem; and how and where to create value to meet those needs.
  • Internal structure and cultural assumptions: Successful business models are supported by organizational cultures that make it easier, rather than harder, to achieve business objectives. Culture is the outcome of managerial choices, and we will explore what those choices are and how they can be made to work more effectively.

Upon completing this online business course, you will be able to build a coherent and compelling business model narrative to describe and guide your operational managerial choices. You will also understand what is required to ensure a scalable learning culture that both inspires workers to take chances and provides the structural elements to make it possible for them to do so.

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MIT Sloan Alumni Discount

To take advantage of your discount, enter the Referral Code ALUM20 on your application form. Discount is valid on all MIT Sloan Executive Education open enrollment programs held in Massachusetts and cannot be combined with any other discount.