In this energetic talk Dr. Sinan Aral describes how he devotes his time to studying influence on social networks. How do ideas spread? What's the best way to get something to be shared across networks? How likely are you to actually care about something one of your connections shares? These are all questions Sinan tries to answer.
About Sinan Aral
Sinan is at professor at both New York University and MIT, where he focuses his research on Information Technology in Business and Influence in Social Networks.
As one of the world's leading research universities, New York University hosts an amazing roster of highly intelligent, vastly inquisitive Students, Faculty, and Alumni throughout its global network. Each is a thought-leader in his or her own right, and with TEDxNYU we are bringing them together to share ideas, insights and inspiration.
About TEDx, x = independently organized event
In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
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