Not your typical beach reading. Expand your mind and grow your business acumen with books on topics like social media management, innovation, and the future of work.
Disciplined Entrepreneurship Workbook is a companion piece to Bill Aulet’s earlier book that transformed the way people think about starting a company. The new workbook by MIT Sloan’s Aulet includes practical ideas—worksheets, creativity tools, and a visual dashboard—that demonstrate concrete ways in which entrepreneurs can succeed. Aulet teaches in the Entrepreneurship Development Program.
In Faster, Greener, Smarter: The Future of the Car and Urban Mobility, MIT Sloan Professor Charles Fine and his co-authors discuss the mobility and environmental impact automobiles will have in the near future on the design and architecture of our cities. Fine teaches in Driving Strategic Innovation: Achieving High Performance Throughout the Value Chain.
We’ve all been there when a seemingly innocuous conversation turns ugly. Find out how to turn these tough confrontations into positive encounters in Jason Jay’s latest book, Breaking through Gridlock: The Power of Conversation in a Polarized World. Jay and his co-author Gabriel Grant share six steps that can lead to authentic, effective dialogue. Jay teaches in Strategies for Sustainable Business.
In today’s business world, social media is changing the rules. Find out how to maximize its effect in your organization in Ben Shield’s latest book, Social Media Management: Persuasion in Networked Culture. MIT Sloan Senior Lecturer Shields shares insights about developing a brand, targeting an audience, and measuring results. Shields teaches in Analytics Management: Business Lessons from the Sports Data Revolution.
Contrary to what some popular trends espouse, disruption isn’t the only way to succeed in business. In The Power of Little Ideas: A Low Risk, High Reward Approach to Innovation, MT Sloan Senior Lecturer David Robertson offers a low-risk, high-reward strategy that creates an environment which supports sustained innovation. Roberts teaches in Innovating in Existing Markets: Reviving Mature Products and Services.
What's Your Digital Business Model?: Six Questions to Help You Build the Next-Generation Enterprise by Peter Weill and Stephanie Woerner, sets out six driving questions, in separate chapters, that help managers and executives clarify where they are currently in an increasingly digital business landscape and highlight what's needed to move toward a higher-value digital business model. Woerner teaches in Revitalizing Your Digital Business Model.
In his latest book, Adaptive Markets: Financial Evolution at the Speed of Thought (shortlisted for the 2017 Financial Times and McKinsey Business Book of the Year Award), MIT’s Andrew Lo unveils an alternative option that reconciles current economic theories by tapping into principles of evolutionary biology. Lo teaches in Artificial Intelligence: Implications for Business Strategy (self-paced online).
In Shaping the Future of Work: A Handbook for Action and a New Social Contract, Professor Thomas Kochan and his co-author discuss the changing workplace and how to insure a profitable bottom line for businesses, as well as good jobs with income equality for employees.
In this latest book about achieving success in our digital-centric world—Machine, Platform, Crowd: Harnessing Our Digital Future—MIT’s Erik Brynolfsson and Andrew McAfee analyze the changing environment forcing executives to rethink their organizational infrastructure, and offer tools that will help them to succeed in it. Brynjolfsson and McAfee teach in Digital Business Strategy: Harnessing Our Digital Future (self-paced online).
Superminds: The Surprising Power of People and Computers Thinking Together, by Thomas Malone, takes a deep and fascinating dive into the remarkable capacity for intelligence exhibited by groups of people and computers working together. Malone teaches in Artificial Intelligence: Implications for Business Strategy (self-paced online).