Processing the lessons learned in 2020 is a tall order. Don’t go it alone. Our faculty is here to help, with books that shed light on digital connection, the future of work, and more. Take these resources with you into the new year.
The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power, co-authored by Michael A. Cusumano, reveals the principles that have helped make digital platforms, including Amazon, Google, and Apple, the world's most valuable firms. Learn more in our program Platform Strategy: Building and Thriving in a Vibrant Ecosystem.
Crack the C-Suite Code: How Successful Leaders Make It to the Top by Cassandra Frangos. If you’re aspiring to the C-suite, this is your book. Frangos reveals the hidden dynamics for reaching the top and tips for actively improving your chances for success. Frangos leads new course Strategies for Career Development: Charting Your Path to the C-Suite.
(NEWLY RELEASED) Creating Good Jobs: An Industry-Based Strategy, edited by Paul Osterman, examines low wage industries like retail, restaurants, manufacturing, and hospitals to learn how workers live paycheck to paycheck and what can be done to improve these jobs. The book’s many contributors address industry-specific variations that shape operational choices about work.
Designed for Digital: How to Architect Your Business for Sustained Success, co-authored by Jeanne Ross, offers an essential guide for retooling organizations for digital success. According to Ross, digital design, not strategy, is what separates winners from losers in the digital economy. Learn more from Ross in Revitalizing Your Digital Business Model and her new online course, Organizational Design for Transformational Leadership.
(NEWLY RELEASED) The Hype Machine: How Social Media Disrupts Our Elections, Our Economy, and Our Health — And How We Must Adapt, by Sinan Aral, explores the promise and peril of social media (on full display in 2020) and how to protect society and democracy from its threats. The book provides action items for businesses, social media companies, policymakers, and users. Learn from Aral firsthand in his online Executive Education courses Digital Marketing and Social Media Analytics and Social Media Strategy: Creating Engagement, Insight, and Action.
More from Less: The Surprising Story of How We Learned to Prosper Using Fewer Resources—and What Happens Next, a new book by Andrew McAfee, is a compelling argument that we have finally learned how to increase human prosperity while treading more lightly on our planet, primarily as a result of the collaboration between technology and capitalism. McAfee teaches in Digital Business Strategy: Harnessing Our Digital Future (self-paced online).
(NEWLY RELEASED) Overload: How Good Jobs Went Bad and What We Can Do About It by Erin L. Kelly and Phyllis Moen, draws on five years of research to show how organizational change and work redesign strategies can address burnout, overload, and turnover. This feels especially timely as many professionals in 2020 were asked to do more with less in extremely challenging circumstances. Kelly presented some of these findings in a recent MIT Sloan Executive Education webinar.
Questions Are the Answer: A Breakthrough Approach to Your Most Vexing Problems at Work and in Life by Hal Gregersen will help you cultivate inquisitive leadership practices that answer your most challenging questions. Learn from Gregersen firsthand in his programs Innovator’s DNA and Questions are the Answer.
(NEWLY RELEASED) Recommendation Engines, by Michael Schrage, looks at how “choice architectures” are transforming the power, presence, and pervasiveness of advice. Learn how companies like Netflix, TikTok, GitHub, and many others have made billions by investing in recommendation engine algorithms—and why your company may need to rethink how to invest in these new technologies. Schrage teaches in the new course Reimagining Leadership: A Playbook for the Digital Economy.
The Source: The Secrets of the Universe, the Science of the Brain by Tara Swart explores a fundamental truth backed by neuroscience: most of the things we want from life are governed by our ability to think, feel and act; in other words, by our brain. Swart leads the programs Neuroscience for Leadership and Applied Neuroscience.