The Good Jobs Strategy: Delivering Superior Value to Customers, Shareholders, and Employees

Dates:

NEW for 2017
Does your business have a Good Jobs Strategy? Leveraging a systems thinking approach, this program is designed to help executives of service businesses create and implement an operations strategy that delights customers and keeps them loyal; inspires employees to find dignity in their work and opportunities for improvement; and drives high performance and revenue.

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The Good Jobs Strategy: Delivering Superior Value to Customers, Shareholders, and Employees
Certificate Track: Technology, Operations, and Value Chain Management
Location: Cambridge, MA
Tuition: $3,700 (excluding accommodations)
Program Days (for ACE Credit) 2

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What makes a service business successful? The rule of thumb for many companies in industries like retail, hospitality, and even health care has been to drive down wages and operation costs, creating a vicious cycle of disinvestment in search of higher profits. What if the focus shifted from lower labor costs to smarter investments: creating products and services that people want to buy, jobs that people want to keep, and driving high performance? What if businesses shifted from the norm of mediocrity in customer service, productivity, jobs and wages to a new standard of excellence?


The Good Jobs Strategy: Delivering Superior Value to Customers, Shareholders, and Employees is designed to help leaders of service businesses create an organization that delivers superior value to customers, shareholders, and employees all at the same time. Through a combination of interactive case studies, lectures, and videos, participants will learn about the key elements of the good jobs strategy and how to implement that strategy in their organization. As part of this program, participants (and a sample of their frontline employees and managers) will complete a good jobs strategy assessment survey in advance of the course. The course content, combined with the data from the surveys, will help participants identify key areas for improvement and provide instruction on next steps for their organizations.


The course will leverage a systems perspective to frame discussions around key elements of the Good Jobs Strategy, including:


  • Making operational choices that increase productivity and contribution of workforce
  • Investing in workers to create a capable and motivated workforce
  • Creating a high return on employee investment
  • A value system that emphasizes customers, employees, and continuous improvement


Recent case studies from retail and health care industries will be used to explore successful improvement strategies that directly involve frontline employees.

The Good Jobs Strategy: Why Good Jobs Are Good For Business
Understand how organizations can manage their operations so that both the employer and the employee win.


The Good Jobs Strategy

Consumers can help the economy not by just choosing to buy goods, but also by being selective in where they buy goods. In this blog post, Ton argues that bad jobs—such as many low-paying positions in retail—contribute to a bad economy. “The problem is not that there aren’t enough jobs; the problem is that too many jobs are simply bad jobs.”