Category: Entrepreneurship

Program participant credits MIT Sloan's EDP for company growth

Posted by MIT Sloan Executive Education - 23 days ago

According to Grant Fraser, his enrollment in the MIT Sloan Executive Education Entrepreneurship Development Program (EDP) could not have come at a better time.

Fraser, who founded Digitonic—a mobile marketing agency headquartered in Glasgow, Scotland, in 2011—says EDP has made a “massive difference to me personally, as well as to my organization. I am very grateful for what I was taught and for the opportunity that Scottish Enterprise gave me to attend the course.”

The Managing Director of Digitonic credits the MIT Sloan program for doubling his company’s turnover and raising the profit margins to just under $1M. Fraser adds that the tools and strategies he acquired while taking the EDP course helped him to secure a 10% equity stake, which was used to introduce innovations at the company and expand it internationally. In addition, thanks to lessons learned while on campus, Fraser says he was able to “make the pitch and close the sale just 21 days after the process began.”

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Can the cab industry innovate?

Posted by MIT Sloan Executive Education - 4 months and 12 days ago

Those of us who work and/or live in Cambridge are quite familiar with the controversies stirred up by the wildly successful business, Uber Technologies, Inc. Uber considers itself a technology company, offering a mobile app that connects riders with drivers. The company has taken an innovative approach to making it easier to get from one point to another, eliminating the need to hail a cab on the street.

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Corporate boards miss out when they don’t include women

Posted by MIT Sloan Executive Education - 4 months and 26 days ago

Shirley Leung, Business Columnist for The Boston Globe has written extensively—and frequently—about the dearth of women on corporate boards. In her piece, “Across Health Care Board Rooms, That’s Madam Chairman to You,” she discusses the growing role of women on health care boards (nearly a third of Massachusetts-based hospitals have a woman running the board for the first time) and she compares the trend to the fact that only three percent of Fortune 500 companies have female board chairs.

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The digital business transformation imperative

Posted by MIT Sloan Executive Education - 5 months and 10 days ago

“What exactly does a digital business transformation mean?” asked Michael Krigsman, CEO of Asuret, Inc., and moderator of the "CIO, CMO, CDO Perspectives on Digital Transformation" panel at The 2014 MIT Sloan CIO Symposium.

Each of the panelists—F. Thaddeus Arroyo, CIO of AT&T Services, Inc.; Robert Tas, CMO & SVP of Pegasystems; Tanya Cordrey, Chief Digital Officer (CDO) of Guardian News and Media; and George Westerman, Research Scientist at the MIT Center for Digital Business—had his or her own take on the digital transformation facing most businesses today. 

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Clients and their perceptions can prevent successful diversification

Posted by MIT Sloan Executive Education - 6 months and 7 days ago

Why is it that some organizations can successfully diversify, while others cannot? Some businesses can increase their complexity by expanding into new markets, creating new products or services for new audiences and succeed, while others seek to do so, and fail.

Ezra Zuckerman, Professor of Technological Innovation, Entrepreneurship, and Strategic Management at MIT Sloan, claims that there are identity-based limits to diversification that have more to do with a client’s perception of the organization than the actual integrity of the services delivered by the organization. In other words, an organization can have superior talent, the best operations, and a delivery of new services or products that is top notch, but if somehow this new direction clashes with a client’s perception of the firm, they may lose the client. These factors should be closely examined prior to a company's diversification. 

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Challenges and solutions for women entrepreneurs

Posted by MIT Sloan Executive Education - 8 months and 29 days ago

In a recent report from The Daily Finance, Dell had successfully launched its first female global entrepreneurship and development index, or GEDI, created to measure high-potential female entrepreneurship based on individual aspirations, business environments, and entrepreneurial ecosystems. According to the female GEDI, the U.S. was ranked the best country—number 1 out of 17 countries indexed—to be a female entrepreneur.

According to Professor Fiona Murray of MIT Sloan, however, women still have a long way to go. In an interview with Rob Matheson of MIT News, Murray expands on the specific inequalities in female entrepreneurship and what businesses and higher education can do now, to build a better future for female entrepreneurs.

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